Market Positioning of a Small Business
Today, we are going to peel the layers back on how you can figure out your market positioning for your business. IE 140: Market Positioning of a Small Business Now before we get started, let me say that if you are looking to take this podcast and bring it to...
Making Sales as a Small Business
In this episode, we are talking about making sales. You may be wondering why you need to make sales. Making sales might seem silly to you, because you’re trying to have an influence on people, or maybe making sales just makes you feel icky. I want to make you feel...
Product Launch Process
Putting a product or service out into the world is scary, but having a product launch process can alleviate some of the stress. IE 138: Product Launch Process with Mai-Kee Tsang Today I am so excited to be talking to Mai-kee Tsang about the product launch process....
Discovering Your Purpose
Discovering your purpose as a business owner can lead to a passion that inspires you, but also your audience. Today I’m diving into how to find that purpose and providing you with specific examples of how other business owners are using their purpose to inspire...