Brand Identity
As an online business owner, defining your brand identity is one of the most important factors in growing your audience and your business. Many of us have thought about our branding but we haven’t gone deep enough in defining exactly what our brand identity is. IE...
How to Effectively Cultivate Community Within Your Brand
One of the most important parts of running a business is cultivating community within your brand. It is key that your brand communicates exactly what sort of community you are creating. IE 202: How to Effectively Cultivate Community Within Your Brand with Tori &...
How to Charge What You’re Worth
Running a business can be overwhelming, especially when it comes to know how to charge what you’re worth. How can you know what value you are really providing? IE 201: How to Charge What You’re Worth with Mike McDerment of FreshBooks The truth is that we...
How Hiring Interns Can Grow Your Online Business
Have you ever thought about hiring interns to help you run your business? Do you have a lot of little tasks that just need to be outsourced? IE 199: How Hiring Interns Can Grow Your Online Business with Christina Hitchcock As business owners, we have to know when...
Decision Making Skills
Do you struggle with making quick decisions? Are you stuck in analysis paralysis when it comes to your personal life or your business? Decision making skills are so important when it comes to growing your business. You have to be able to trust yourself and know that...