Marketing Yourself
Did you know that there are an estimated 600+ million blogs online today? Some of those are blogs that started way back when I started my first site, and they have the benefits of being early adopters of Pinterest and Facebook back when those platforms drove tons of...
Why Instagram
Do you ever feel like Instagram is a waste of time for your blog? Do you figure that if it’s not driving traffic to your blog, it’s not worth your time and energy? I get that. But today, I want to show why Instagram matters for bloggers and how to use it to its...
Social Media as a Business
After the year we’ve had, we as business owners could all use a refresh when it comes to our relationships with social media. I know that so many of you have been caught up in the trap of comparison and spending too much time mindlessly scrolling which is why...
How to Stand Out on Social Media
Do you need help knowing how to stand out on social media? In such a saturated market it can feel almost impossible to stand out or be unique. You might feel like it’s a waste of time, a losing battle. IE 230: How to Stand Out on Social Media with Julie Ciardi It’s...
How to Write a Media Pitch
If you have been thinking about how to write a media pitch in 2021, then this episode is just what you need. Arden McLaughlin is here to talk all about how to write a media pitch to your local news and how to make sure you get the attention your story deserves. IE...