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What is a Customer Journey

What is a Customer Journey

Discover the intricate path an audience takes to becoming a customer by understanding the customer journey. IE 394: Mapping What is a Customer Journey What is a Customer Journey? A customer journey is the interactions that your audience has with your business. It...
Marketing Automation for Small Businesses

Marketing Automation for Small Businesses

Learn how to effectively reduce your workload using marketing automation tools and techniques. IE 393: How to Reduce Your Workload with Marketing Automation for Small Businesses Lindsey is from Charlotte, NC. She is a wife and a mom of two little girls. She has a...
What is Attraction Marketing

What is Attraction Marketing

Learn effective techniques of attraction marketing to captivate your audience and build lasting connections that drive results IE 392: What is Attraction Marketing & How to Effectively Use It What is attraction marketing? Attraction marketing is simply content...
Digital Copywriting

Digital Copywriting

Explore the cutting-edge synergy of AI and emotional intelligence in digital copywriting, shaping the future of communication. IE 391: The Future of Digital Copywriting Using AI & Emotional Intelligence Nick Usborne has been a copywriter since 1979 and has over 45...
How to Find Your Target Audience

How to Find Your Target Audience

Unlock the secrets to pinpointing how to find your target audience with precision. IE 390: How to Find Your Target Audience What is a target audience? A target audience is the perfect person for you. The perfect type of people that are going to get knowledge from your...

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