Building Brand Authenticity
We all know that being authentic in our business is vital for reaching the right audience and building the know, like, and trust factor. Today, my guest is sharing how she built her business, being okay with the pivots along the way, and how gratitude is the key to...
Brand Identity
As an online business owner, defining your brand identity is one of the most important factors in growing your audience and your business. Many of us have thought about our branding but we haven’t gone deep enough in defining exactly what our brand identity is. IE...
What is Personal Branding
As an online entrepreneur, creating a personal brand is something you have to do if you want people to know who you are and what your business is all about. But exactly what is personal branding? What all needs to be included? And can you do it yourself or should you...
IE 94: What is Branding?
Wondering what is branding? As an influencer and blogger you need to know your personal brand and the components that it consists of. IE 94: What is Branding with Phil Pallen I met today’s guest at the Everything Food Conference where we served on a panel...