IE002: Sequence to Launch with Becky Mansfield
Do you have a product that you’re looking to market? Becky Mansfield is sharing her tactics for successful product launches.
Becky has multiple products from ebooks to video training to e-courses. She’s learned a ton along the way and she’s giving us an insider’s view of her latest e-course launch that had her selling products within minutes of opening the cart.
Be sure to join in HERE on the Challenge Builder so that you can create your own successful challenge for your next product.
Topics Discussed:
- Introduction of Becky Mansfield from Your Modern Family
- How to determine what product your audience wants
- The difference between having a launch plan and not
- Marketing plan for e-course launch
- How to not annoy your list
- How to get over the unsubscribers
- Successful lead magnets
- Why challenges are so successful
Resources Mentioned:
I make a portion of any sales made as an affiliate.
- Challenge Builder
- Working with Brands e-Course
- Potty Training in a Weekend
- Decluttering e-Course
- LeadPages
Don’t Forget:
- If you liked this episode of Influencer Entrepreneurs, please subscribe and leave a fabulous review!
- You can also put a face to the voices on YouTube.
- Join the conversation on social media by using the hashtag #InfluencerEntrepreneurs
What’s a pixel (set up)? Lead Magnet? Thanks!
A pixel is what you use to track the people that come to your site. You set it up through Facebook and you can they use that information to target and retarget your audience to turn them into customers.
A lead magnet is your freebie or incentive that you give to people to sign up to your list. So in this particular episode we talked a lot about challenges. That would be the lead magnet here.